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How I help

I combine digital strategy, copywriting, and systems to help online creatives focus more on the things they want to do rather than the things they have to do. More here.

I formerly worked as a basketball scout and consultant with college and professional teams. I now teach aspiring scouts, coaches, and analysts about basketball scouting.

Projects include research for bestselling authors, digital operations for nationally televised sporting events, and strategic planning analysis for award-winning executives at professional basketball organizations.

I recently served as a City Councilor in Yachats, OR. I currently run the Yachats Visitor Center and provide marketing services for the City.

What’s going on

As a multipotentialite, I always have a few different projects going on at any given time.

For the latest on what I’m up to, click over to my Now Page.

The secret of leadership is simple: Do what you believe in. Paint a picture of the future. Go there. People will follow.

— Seth Godin

Yachats Bay


Case studies

Here’s what a few past clients have said about working with me.

Robert Kurson

Research is the most fundamental aspect of my job as an author of narrative nonfiction books – without excellent research, there is no story, no adventure, no truth.

To that end, I’ve been exceedingly lucky to work with James Kerti, who has performed research for me in ways I could not have imagined. Time after time, James has discovered hidden gems, uncovered unlikely tunnels and passageways, leveraged his own creativity and curiosity to expand stories and give them added dimensions.

His eagerness to work hard and go beyond the call of duty – continuously – makes him invaluable. I can’t recommend him highly enough.

Robert Kurson
Author of four New York Times Bestsellers, including “Shadow Divers” and “Rocket Men”

Mark Warkentien

When I had an multifaceted problem and I needed an answer, I went to James Kerti. I relied on his knack for forming concise, well-reasoned recommendations that I could take action on.

It didn’t matter what he needed to do, whether it was strategic planning, research, film or market analysis, or something else. He always impressed me with his creativity, resourcefulness, and ability to deliver on a tight deadline.

In a highly competitive industry where information is currency, I knew I could count on his work and his discretion. James made a big difference.

Mark Warkentien
Former VP of Basketball Operations, Denver Nuggets
2009 NBA Executive of the Year

Latest writing

Jamie Varon’s Live with Intention course

These days I hesitate to recommend particular books or resources. But I have to share how Jamie Varon‘s Live with Intention course has made a life-changing impact for me the last several months—and share personal parts of my story that I haven’t written about publicly.

My life has been packed full of changes these past 2-3 years. There aren’t many areas of my life that look the same as they did this time in 2019. Few are even recognizable.

I’ve tried to do my best to navigate the shifting waters with the tools I have—and to acquire new ones when I need them.

Read More

Get in touch

Have an idea for a project together, or just want to say hi?

Reach out using the form below.

Yachats Hills